Firestone Digital. Top 1% in AI consulting & implementation expertise.
We build tailored, foundational AI solutions that fix real problems and create real opportunity.
We are not an AI startup. We are not a software vendor. We are experienced business operators who have lived the operational chaos you're dealing with, and now we use AI to fix it, properly.
We create your long term AI Operations Systems.
Automations + AI
No complexity. No unnecessary subscriptions. No generic bots. Just practical AI that works.
For over 20 years, we’ve helped hundreds of businesses build, grow, and scale. Our new division, Custom AI Agents, is the natural next step – helping businesses automate time-consuming tasks, capture more leads, and stay ahead in a rapidly evolving digital world.
What We Actually Do
We consult to established businesses, and implement their AI properly.
We do not offer plug-and-play (off the shelf) software. We offer purpose-built automations & systems aligned to how your business actually operates.
Custom AI Agents
Built for your business, trained on your processes, sounding like your team.
Intelligent Automation
End-to-end workflows that remove the admin, the follow-ups, and the gaps.
AI Operating Strategy
A long-term plan that grows with your business, not a one-time implementation.
Most businesses that come to us have already tried the off-the-shelf products. They’ve bought the subscriptions, set up the chatbots, done the courses.
And it either didn’t work, didn’t stick, or created more admin than it saved.
We do something different. We embed AI into the operational core of your business, your customer service, your lead generation, your sales process, your internal systems. It’s built around how you work, not the other way around.
The result isn't a tool you need to manage. It's a system that runs for you.
How We Work
We diagnose & test before we build.
Every engagement starts with understanding your business, not selling you a boxed solution. We look at where your time is being wasted, where leads are falling through, and where your team is stuck doing work that a well-built system should be handling. Then we build. Not from a template. From scratch, around you.
The Process:
Always On. Always Aligned. Always Working for You.
Diagnose
We find where AI will create measurable impact in your specific business.
Design
We map an automation strategy aligned to how you actually operate.
Build
We construct custom AI agents inside your existing tech stack.
Integrate
We connect securely to your CRM, website, email, and internal systems.
Evolve
We refine, improve, and keep looking for the next opportunity.
This takes longer than buying a SaaS subscription. It delivers more too.
Learn How We Can Help You
Wish you could clone yourself or your best team member? Now you can. Whether it’s capturing leads, handling support, or taking admin off your plate, we build strategic automations that feel natural, integrate deeply and deliver immediate value.
We build custom AI automations that work like your most trusted hire: tuned to your tone, trained for your workflows, and focused on results. No generic bots. No steep learning curves. Just seamless, strategic automation that feels like part of the team.
Digital Strategy
Future-proof your business with strategy that aligns, converts, and scales.
Digital Strategy Services
Plan, build, test, deploy.
Planning & Processes (Your Clarity Blueprint)
We map where you are, where you want to go, and how to get there, turning scattered ideas into a clear, actionable digital plan you can actually follow.
Tools & Implementation (Your Stack, Sorted)
We align and set up the right tools for your business, from your workspace to CRM, analytics, and automation, no more duct-taped systems or hidden gaps.
Marketing & Social Strategy
Your channels, aligned and working together. We help you plan and execute content, email, and social that match your brand and actually move the needle.
Lead Generation & Funnels
We design, build, and optimise lead capture systems that attract, qualify, and nurture your best customers, so your pipeline never dries up.
Continuous Optimisation & Growth
Your digital strategy doesn’t end at launch. We track, refine, and adapt your systems and channels so your business keeps growing sustainably.
How we work. What we deliver.
Real Solutions. Long-Term Wins. One Digital Partner.
Our clients are established, service-based businesses typically $2M to $50M revenue, 5 to 30 employees who have real operational complexity and are ready to solve it with real solutions. Insurance providers, healthcare practices, professional services, government contractors.
Who We Work With
We work with businesses that are serious about doing this properly.
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Medium sized service based businesses.
For over 20 years, we’ve helped service businesses reduce admin, improve lead flow, and build systems that support steady growth. We understand operational pressure and design practical automation that strengthens delivery without adding complexity. -
Medical & Healthcare Companies
With more than two decades working with healthcare providers, we understand compliance, patient workflows, privacy, and AHPRA requirements. We build secure, structured systems that improve efficiency while protecting patient trust. -
Government & Councils
We work with government and council teams and understand governance, procurement processes, approvals, and strict data protocols. Our solutions are secure, accountable, and built to operate within established frameworks.
If that sounds like you - you’re in the right place.
What We Deliver
We specialise in two deeply connected streams:
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Digital Strategy
Over 25 years of business experience, we help you identify the short, medium and long term plan to keep you growing. -
Custom AI Agents & Automation
Fully integrated chatbots and back-end automation that work 24/7 – aligned to your tone, brand, and business goals.
If you need systems that frees up your time and ensure your customers are happy, we’ve got the strategy and the tools to make it happen.
Strategic AI implementation. Custom-built intelligent agents. Secure, scalable automation aligned to your business.
Ready to Future-Proof Your Business?
Let’s reassess your business’s possibilities
and see how AI can save hours and drive revenue, we’re here to help.
There is no obligation, it’s just a discussion.